Experiential Marketing and Sales
Experiential marketing, sometimes called “engagement marketing”, “live marketing”, “participation marketing”, is a strategy that directly engages customers to participate in the product or brand experience by actively involving them in developing a relationship with the product or brand. STI specializes in mobile Medical Experiential Marketing and Sales, delivering nationwide on-site “Real Life” product demonstrations or simulations directly to your targeted medical professional customers. The convenience of on-site, hands-on, laboratories will increase customer attendance, provide more time for engagement, maximizing the potential for success. More than a marketing/sales too, they use the same platform to illustrate the value added service of professional education to financial stakeholders and decision makers (purchasing and administration).
Medical Experiential Marketing is Ideal for:
- Product launch “road show” and Medical Conference promotions
- Nationwide Professional Education- Surgeon Training using human anatomical specimens and simulators
- Public promotion and Health Fairs and Hospital public relations events